Amman, Jordan – April 16, 2025 – Bank of Jordan served as the official sponsor of the second edition of Wadi Al Qamar Navigation Rally, organized by Jordan Motorsport. The event was held to coincide with the International Baja – Jordan Rally, which took place in Aqaba and Wadi Rum.

This sponsorship aligns with Bank of Jordan’s ongoing strategy to support sporting initiatives that position the Kingdom as a regional hub for sports and tourism. A particular area of focus is promoting non-traditional sports such as desert rallies, which play a key role in boosting both domestic and international tourism.

Beyond sponsorship, Bank of Jordan actively participated in the event with a team of its employees joining Wadi Al Qamar Rally. This initiative reflects the Bank’s commitment to community engagement and fostering a culture of involvement among its staff in impactful national events. Additionally, the bank maintained an on-site presence and engaged directly with attendees, ensuring interactivity and enriching the overall experience for participants.

It is worth noting that Bank of Jordan affirmed that its participation in Wadi Al Qamar Navigation Rally, through sponsorship, employee involvement, and direct public engagement, demonstrates the private sector's vital role in supporting national events and enhancing Jordan’s profile as a premier destination for diverse sporting activities.